SBI PO Exam 2014: Marketing Questions for Practice

1) Profit is defined as:

(A)Value added less fixed assets

(B)Total revenues less direct costs

(C)Total revenues less total costs

(D)Cash receipt less cash payments

(E)None of above

Ans. (C)Total revenues less total costs

2) Political campaigns are generally examples of ———.

(A)Cause marketing

(B)Organization marketing

(C)Event marketing

(D)Person marketing

(E)None of these

Ans. (D)Person marketing

3) In order for exchange to occur ———-

(A)A complex societal system must be involved

(B)Organized marketing activities must also occur

(C)A profit-oriented organization must be involved

(D)Each party must have something of value to the other party

(E)None of these

Ans. (A)A complex societal system must be involved

4) Warehouse Management does not include -

(A)Space determination

(B)Stock layout

(C)Stock design

(D)Stock placement

(E)Order picking procedure

Ans. (E)Order picking procedure

5) Leads can be provided by -

(A)friends relatives

(B)Websites

(C)Directories

(D)All of these

(E)None of these

Ans. (D)All of these

6) When a firm sells off part of its business to another it is called-

(A)Diversification

(B)Divestment

(C)Pruning

(D)Strategy

(E)Joint venture

Ans. (B)Divestment

7) Which among the following is not an example of convenience goods?

(A)Tea

(B)Newspaper

(C)Coffee

(D)Shirts

(E)None of these

Ans. (D)Shirts

8) A person who ultimately determines any part or whole of the buying decision is called-

(A)Decider

(B)Buyer

(C)User

(D)Influencer

(E)None of these

Ans. (A)Decider

9) Credit cards are used for-

(A)Cash withdrawals

(B)Purchase of air tickets

(C)Purchase of consumable items from retail outlets

(D)all of these

(E)None of these

Ans. (D)all of these

10) Relationship selling means-

(A)Preparing a list of relatives

(B)Cross selling

(C)Selling to relatives

(D)Selling to strangers

(E)Telemarketing

Ans. (B)Cross selling

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Marketing Quiz Questions for SBI PO Exam 2014

1) DSA Means -

(A)District sales Authority

(B)Direct Selling Agent

(C)Distributor and Sales agent

(D)None of these

(E)All of these

Ans. (B)Direct Selling Agent

2) Marketing is – Find the wrong option -

(A) an ancient concept

(B) a modern concept

(C) a continuous affair

(D) a team effort

((E)None of these

Ans. (A)an ancient concept

3) Bank Marketing is treated as -

(A)Transaction marketing

(B)Service marketing

(C)Indoor marketing

(D)all of these

(E)None of these

Ans. (B)Service marketing

4) .....................  is used to decide Advertising Method

(A)Task & Objective Method

(B)Concurrent Test Method

(C)Market Share Approach

(D)Both a and c

(E)All the above

Ans. (D)Both a and c

5) SME means -

(A)Small and medium enterprises

(B)Small scale marketing entities

(C)Small & medium establishments

(D)None of these

Ans. (A)Small and medium enterprises

6) “Conversion” in sales language means -

(A)Converting a buyer into a seller

(B)Converting a seller into a buyer

(C)Converting a prospect into customer

(D)All of these

(E)None of these

Ans. (C)Converting a prospect into customer

7) Target market for debit card is -

(A)All existing account holder

(B)All sales persons

(C)All NRI’s

(D)All HNI’s

(E)All of these

Ans. (A)All existing account holder

8) Government economic policy based on taxation and public expenditure is known as :

(A)Monetary policy

(B)Fiscal policy

(C)Economic policy

(D)Spending policy

(E)None of these

Ans. (B)Fiscal policy

9) Which of the following is an example of an indirect tax?

(A)Income tax

(B)Wealth tax

(C)Inheritance tax

(D)Corporation tax

(E)Value added tax

Ans. (E)Value added tax

10) Which of the following is the best definition of a market?

(A)A shopping center

(B)An arrangement of buyers and sellers

(C)An industry with many competitors

(D)An industry that is not a monopoly

(E)None of above

Ans. (A)A shopping center

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Daily Current Affairs Updates: 03 June 2014

1) RBI kept key policy rates unchanged, slashed SLR by 50 bps:  Reserve Bank of India governor Raghuram Rajan kept the key policy repo rate unchanged at 8 per cent on Tuesday, as widely expected, with consumer price inflation coming down this year after a series of tightening steps by the central bank. The central bank also took steps to increase the availability of credit, reducing the mandatory amount of bonds lenders must park at the RBI — called the statutory liquidity ratio — by 50 basis points to 22.5 per cent of deposits, starting in mid-June.

>> Current RBI Rates are as follows:

1) Bank Rate : 9 % : from 28th January 2014

2) Repo Rate:  8 %: from 28th January 2014

3) Reverse Repo Rate: 7 %: from 28th January 2014

4) Cash Reserve Ratio (CRR): 4.00%: from 9th February 2013

5) Statutory Liquidity Ratio (SLR): 22.50%: from 3rd June 2014

6) Marginal Standing Facility (MSF): 9%: 28th January 2014

2) Union Rural Development Minister Gopinath Munde died in road accident: Union Rural Development Minister Gopinath Munde was on his way to the Delhi airport on Tuesday morning to catch a flight to his constituency in Beed of Maharashtra to address a victory rally when he was killed in a road accident. Around 6.20 a.m. at a traffic intersection, an Indica, driven by Gurvinder Singh, hit Mr. Munde’s official car on the rear left side, where he was sitting. The post-mortem report revealed that the 64-year-old Minister died of cardiac arrest. Mr. Munde’s liver was ruptured and he suffered two fractures in the spine. Union Health Minister Harsh Vardhan said a litre and a half of blood got accumulated in Mr. Munde’s abdomen. Mr. Munde’s driver took him to the AIIMS, where he was declared dead around 7.20 a.m.

3) Hashim Amla Named New South African Test Captain: South African star batsman Hashim Alma was named the country's Test cricket captain on Tuesday, replacing retiring Graeme Smith who led the side for a decade. A "glad and humbled" Amla said he would give "all his heart" to the role, vowing to put together a "winning combination" able to return South Africa to the top of the Test rankings. Amla, 31, who made his test debut against India in Kolkata 10 years ago, praised the work done by his predecessor, whose legacy looms large. Smith had captained South Africa in a world-record 109 Tests before announcing his retirement during the third and final Test against Australia last March. Amla's first assignment will be to lead South Africa in two Tests in Sri Lanka during July.

4) Microsoft Devices launches Nokia 225 feature phone at Rs 3,329: Microsoft Devices has launched Nokia 225, a new, entry level feature phone, at Rs 3,329. The phone comes with a 2.8-inch QVGA display and will be available in a number of colours including red, green, yellow, white and black.

Nokia 225 also features a splash and dust-proof keymat. The dual-sim phone doesn't offer 3G or Wi-Fi connectivity options but supports mobile data on 2G.

5) Oman foreign minister meets PM, Sushma: Oman Foreign Minister Yousuf Bin Alawi Bin Abdullah, the first foreign dignitary to visit India since the Narendra Modi government came to power, Tuesday met the prime minister, as also External Affairs Minister Sushma Swaraj, and discussed ways to boost trade and investment between the two countries. Abdullah, special envoy of the sultan of Oman, called on Prime Minister Modi at his South Block office and conveyed the greetings of the Sultan and reaffirmed the importance of ties with India.

6) Jammu and Kashmir raised retirement age of employee to 60: Jammu and Kashmir government on 3 June 2014 announced the enhancement of the retirement age of government employees from 58 to 60 years. The cabinet also raised the upper age limit for youths to obtain government jobs from 37 to 40 years. It also announced several other employee-friendly measures and pledged itself to redress their grievances.

7) UP government ordered establishment of women helpline in each district of State: Akhilesh Yadav, the Chief Minister of Uttar Pradesh on 3 May 2014 ordered setting up of women helpline in 75 districts of the state. As per the directive, the helpline of each district will be monitored and maintained by the SSP and SP of the district.

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GK Questions useful for Civil Service Exam 2014, SBI PO/Clerk 2014, SSC CGL 2014 etc

1) Which amongst the following states sends highest number of parliamentarians in Lok Sabha?

(A)Maharashtra

(B)Bihar

(C)Andhra Pradesh

(D)Tamil Nadu

Ans. (A)Maharashtra

2)  How many members can be nominated in Rajya Sabha by the President?

(A)10

(B)12

(C)17

(D)15

Ans. (B)12

3)  From which date the model code of conduct is enforced in elections?

(A)From the date of notification

(B)From the last date of filling the nomination

(C)From the last date of withdrawal of candidatures

(D)From the date of announcement of election schedule by the Election Commission

Ans. (D)From the date of announcement of election schedule by the Election Commission

4) Which amonst the following was not a constituent Assembly Member?

(A)G.Durgabai Deshmukh

(B)Mrs. Hansa Mehta

(C)Mrs. Renuka Ray

(D)Vijaylaxmi Pandit

Ans. (D)Vijaylaxmi Pandit

5) The theory which gave birth to the French Revolution and the Revolution in America is

(A)Legal theory of rights

(B)Theory of natural rights

(C)Social welfare theory

(D)Historical theory of rights

Ans. (B)Theory of natural rights

6) On which plate margins maximum volcanoes & earthquakes occur?

(A)Destructive Plate Margins

(B)Constructive Plate Margins

(C)Conservative Plate Margins

(D)None of the above

Ans. (B)Constructive Plate Margins

7) 180 degree Longitude is known as

(A)Prime Meridian

(B)International Date Line

(C)Greenwhich Time

(D)Equator

Ans. (B)International Date Line

8) The Asiatic Society of Bengal was founded by

(A)Sir James Grant

(B)Max Mullor

(C)Sir Wlliam Jones

(D)Macaulay

Ans. (C)Sir Wlliam Jones

9) The Right which is a legal but not a fundamental right

(A)Freedom to move freely

(B)Right against expolitation

(C)Right to minorities to establish educational institutions

(D)Right to property

Ans. (D)Right to property

10) Which of the following is not a session of Lok Sabha?

(A)Budget session

(B)Summer session

(C)Winter session

(D)Monsoon Session

Ans. (B)Summer session

11) The constitutional schedule which contain the list of recognised laguages of India is

(A)7th Schedule

(B)8th Schedule

(C)9th Schedule

(D)10th Schedule

Ans. (B)8th Schedule

12) In which sector, industries are included?

(A)Primary Sector

(B)Secondary Sector

(C)Service Sector

(D)None of the above

Ans. (B)Secondary Sector

13) When did Parliament passed the Consumer Protection Act?

(A)15th Decemebr, 1985

(B)24th Decemebr, 1986

(C)15th March, 1985

(D)24th Decemebr, 1987

Ans. (B)24th Decemebr, 1986

14) Coins in India are minted by

(A)Reserve Bank of India

(B)Satet Bank of India

(C)Government of India

(D)Planning Commission

Ans. (C)Government of India

15) The components of Human Development Index are

(A)Life expectancy, per capita GDP and sex ratio

(B)Sex ratio, educational attainment and pure drinking water

(C)Life expectancy, per capita GDP and educational attainment

(D)Per capita GDP, infrastructure and sex ratio

Ans. (C)Life expectancy, per capita GDP and educational attainment

16) The incident of Chauri-Chaura is associated with

(A)Non-cooperation Movement

(B)Civil Disobedience Movement

(C)Quit India Movement

(D)Revolutionary MOvement

Ans. (A)Non-cooperation Movement

17) In which states and union territories the sex ratio is in favour of Females (2011)?

(A)Kerala and Puducherry

(B)Kerala, Puducherry & Laksha-dweep

(C)Puducherry and Tamilnadu

(D)Tamilnadu and Laksha-dweep

Ans. (A)Kerala and Puducherry

18) Which of the following statements is/are correct about Reserve Bank of India?

(A)It is a Nationalised bank.

(B)It is the Central bank of India.

(C)It was established in 1935.

(D)All of the above

Ans. (D)All of the above

19) A personal account can not be opened in

(A)A Cooperative Bank

(B)A Scheduled Bank

(C)The Reserve Bank of India

(D)A Private bank

Ans. (C)The Reserve Bank of India

20) The Governor of Reserve Bank of India is

(A)Dr. D. Subbarao

(B)Bimal Jalan

(C)C. Rangrajan

(D)Raghuram Rajan

Ans. (D)Raghuram Rajan

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Latest Current Affairs MCQs- 31 May 2014

1) Narendra Modi-led NDA government on 31 May 2014 abolished all EGoMs (Empowered Group of Ministers) and GoMs (Group of Ministers) for expeditious decisions and greater accountability. How many EGOMs and GOMs respectively were in operation?

(A) 9, 21

(B) 10,16

(C) 9, 15

(D) 5, 12

2) World No Tobacco Day was observed every year on May 31 to raise awareness about the health risks associated with tobacco use. From which year May 31 is observed by WHO as No Tobacco Day?

(A) 1991

(B) 1987

(C) 1989

(D) 2004

3) Who was recently appointed as the Protem Speaker of Lok Sabha?

(A) L K Advani

(B) Karia Munda

(C) Mallikarjun Kharge

(D) Kamal Nath

4) Which country is hosting the World Cup Hockey 2014 from May 31 to June 15, 2014?

(A) Netherlands

(B) South Korea

(C) India

(D) Belgium

5) Who has been selected as the goodwill ambassador of 35th National Games which is scheduled to be held in Kerala from January-February 2015?

(A) P T Usha

(B) Sachin Tendulkar

(C) Abhinav Bindra

(D) Mary Com

6) Hindustan Motors on 25 May 2014 halted the production of India's which iconic car due to weak demand and lack of funds?

(A) Ambassador

(B) Maruti 800

(C) Pajero

(D) Alto

7) The 23rd World Economic Forum on East Asia was recently concluded at?

(A) Indonesia

(B) Japan

(C) China

(D) Philippines

8) Which among the following countries has won the AFC Women’s Asian Football Cup 2014?

(A) Australia

(B) India

(C) China

(D) Japan

9) As per the latest data which country has replaced Mauritius as the top source of foreign direct investment into India?

(A) China

(B) Russia

(C) Singapore

(D) Saudi Arabia

10) India and which one of the following countries has come together to conduct a joint naval exercise titled “Simbex-14” recently?

(A) France

(B) Russia

(C) USA

(D) Singapore

Answers

1) Ans. (A) 9, 21

2) Ans. (B) 1987

3) Ans. (D) Kamal Nath

4) Ans. (A) Netherlands

5) Ans. (B) Sachin Tendulkar

6) Ans. (A) Ambassador

7) Ans. (D) Philippines

8) Ans. (D) Japan

9) Ans. (C) Singapore

10) Ans. (D) Singapore

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